Source: MTV Asia
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Prizes: 10 winners 'Beyonce Eau de Toilette, Heat'
Till: 6 Jun 2010
One of most successful female artists of the century, Beyonce Knowles is launching her first Eau de Toilette, Heat.
Beyonce's three solo albums have made her one of the most popular and recognizable singers in the world. In 2009, Beyonce was honored with Billboard magazine's "Woman of the Year" award. She was also voted the winner of UK's 4Music's "World's Greatest Popstars" competition last November. In January 2010, Beyonce set the record for the most Grammy awards won on a single night by a female artist when she took home six Grammy awards including Song of the Year and Best Contemporary R&B Album for her third album, I Am... Sasha Fierce.
Beyonce has now created her first fragrance Heat that will be officially launched in Singapore this October. According to Beyonce, "A lot of my performances have had fire involved, so we thought 'Heat.' Also, red is one of my favorite colors, as is gold. Everything, from the bottle design to the name and the ideas for the commercials - that's me."